<House> Example lives in a world of mainstream Electro, his version of it filled with dysfunctional electro Rap lyrics speaking of relationships and life lessons that plague young people. This latest release Playing In The Shadows follows very closely on his first chart topping album Won’t Go Quietly with a different reputable producer on each track. Playing In The Shadows boasts productions by guys such as D ‘n B deviant Sub Focus (Kickstarts), The Fearless, the legendary MJ Cole, Dubstep connoisseurs Chase & Status, Scottish electro hit maker Calvin Harris and Swedish pop experimentalist Bjorn Yttling. Every track, individual in its personality, speaks of Example’s openness to experimentation and diversity. This could be owed to his almost instant success. He is clearly a boundary pushing pop artist with an ear for a fresh sound that he isn’t afraid to get on the development train himself. Midnight Run should be a great radio smasher combining glitch and electro house into something easily digestible with its vocal delivery and then unexpectedly slightly aggressive rap hook. This album definitely follows on in the footsteps of the first and shapes up to an era where many artists are fusing genres and production techniques this way. You will enjoy this if you are into more experimental sounds and couldn’t be bothered with too many boundaries around the genres you enjoy.
Review: Mary Honeychild
Connect with BPM